MEMON, A.; JOSHI , K. Digital Marketing: A Boon for the Current Business Era. International Journal of Business and Management Practices (IJBMP), [S. l.], v. 2, n. 1, p. 137–150, 2024. DOI: 10.59890/ijbmp.v2i1.1229. Disponível em: https://www.journal.multitechpublisher.com/index.php/ijbmp/article/view/1229. Acesso em: 14 may. 2026.