Vol. 2 No. 5 (2024): October 2024

Articles

• Accelerating Promotional Media on Social Media for Brand Awareness Forest Smoothie

  Suria Ningsih,  Bumigora University,  Indonesia

  I Nyoman Yoga Sumadewa,  Bumigora University,  Indonesia

  Ni Putu Sinta Dewi,  Bumigora University,  Indonesia

  255-266

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• Designing a Business Profile Video to Increase Interest in Cooperation at the Forest Smoothie Company

  Indry Chairina,  Bumigora University,  Indonesia

  I Nyoman Yoga Sumadewa,  Bumigora University,  Indonesia

  Ashar Bnyu Lazuardi,  Bumigora University,  Indonesia

  267-278

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• Mascot Design of Zara and Vano as a Marketing Strategy for Zabava Labs

  Qinan Nazratulya Shafa,  Bumigora University,  Indonesia

  Hasbullah,  Bumigora University,  Indonesia

  I Nyoman Yoga Sumadewa,  Bumigora University,  Indonesia

  279-288

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• Evaluating the Effect of Microcredit on Rural Livelihoods: A Case Study of Farming Households in Southwest Nigeria

  Julius Olumide Ilesanmi,  Bamidele Olumilua University of Education, Science and Technology,  Nigeria

  Temitope Olanrewaju Bello,  Federal University of Technology, P.M.B 704, Akure, Ondo State, Nigeria,  Nigeria

  Olanrewaju Peter Oladoyin,  Adekunle Ajasin University, Akungba-Akoko, P.M.B.001, Ondo State, Nigeria,  Nigeria

  Adeyose Emmanuel Akinbola,  University Malaysia Perlis (UNIMAP),  Nigeria

  289-302

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• A Study on Comparative Analysis Regarding Gen-Z’s Perception Over Domino’s Pizza and Pizza Hut in Ahmedabad City

  Henil Shah ,  L.J. Institute of Management Studies, LJ University,  India

  Pankti Mehta,  L.J. Institute of Management Studies, LJ University,  India

  Jignesh Vidani,  L.J. Institute of Management Studies, LJ University,  India

  303-320

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